From Shawn Blanc’s Blog:
Pre-event rumors: “That thing sounds neat, but kinda boring and pretty obvious. I would never buy one.”
Apple announces New Product: “Sure enough, it’s just what we thought it would be. Boring. Apple is losing it.”
Initial reviews: “Trust me, you guys. This thing is fantastic.”
Public availability: “Yeah, so I bought one and holy smokes! This is best Apple product ever!”
So true. I’m experiencing this myself pretty often.
We are currently transiting from stage 2 to stage 3.