3 posts tagged Interview
I’m not sure which is more strange:
1) That Phil Schiller would say anything the day before a big Samsung event.
2) That Phil Schiller would say anything, period.
3) That Schiller doesn’t mention Samsung, but mentions Android.
4) That WSJ sort of throws him under the bus with their headline (and rightfully so, in this case). It’s so rare for this type of interview; normally you only see one that is heavily teed-up to help Apple in some way. The very lede: “Apple Inc. is on the defensive.” — does not help Apple in any way, shape, or form. Good for WSJ.
5) That this article has two authors — Ian Sherr and Jessica E. Lessin — and it’s less than 300 words.
I guess you could argue that Apple is fighting up here, since Android is “winning” the market share battle. But I fail to see how this statement is a smart maneuver. It makes Apple look vulnerable. Weird.
Agreed. This isn’t an interview at all. It makes me wonder if this whole thing is real.
Listened to MSNBC’s interview of Tim Cook this morning. While being kind of too short, I liked what I saw from Mr. Cook. I like this guy. I’m looking forward to see a softer Apple that may come with him too. He may not be the same kind of «product» guy that Steve Jobs was but the fact that he seems to prefer cooperation between divisions could help Apple create the next iteration of products that are as bold as previous one. By saying that he wants to keep a laser cut focus going forward means this guy won’t be afraid to say no to all kind of things that aren’t relevant to Apple mission. To me, this is reassuring.
This is part of the essence of new Apple products like the newly announced iPad:
Question: Why has Apple’s competition struggled to create just better products?
Jonathan Ive’s answer: Most of our competitors are interested in doing something different, or want to appear new — I think those are completely the wrong goals. A product has to be genuinely better (emphasis is mine). This requires real discipline, and that’s what drives us — a sincere, genuine appetite to do something that is better.
Nothing to add. See the complete interview here.