Apple After Steve Jobs

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Thirty years ago Macintosh promised to put technology in the hands of the people. To celebrate Mac’s birthday, this film was shot around the world in one day, entirely on iPhone. Here’s to the next thirty.

If this video about the Mac? Or is it about the iPhone or even the iPad? Maybe it is about Apple’s products and technology. I don’t know. Does this make this ad ambiguous? 

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And one last thought, circling back to the iPad Air and Mini. If the iPad Air and Mini are sort of like the 11- and 13-inch MacBook Airs, and there is no longer a model named just-plain “iPad”, does the iPad Air moniker set the stage for an iPad Pro? I’m thinking yes. Maybe not soon, but soon enough.

John Gruber

(my take: Yes.)

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