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12 posts tagged market share

12 posts tagged market share
Google is winning market share. Apple is winning profit share. What is more interesting than owning a unprofitable market segment?
“To put this another way, looking at ‘smartphone share’ or ‘profit share’ or ‘platform share’ all tell you something about the industry, but all three metrics mislead you if you try to treat them as a way to see who’s ‘winning’, because ‘winning’ means different things for Apple, Samsung or Google. After all, Google may well still make more money from searches on iOS than it does from searches on Android.”
“Prior to iPad mini 2 launch, Apple might roll out a more affordable iPad mini to compete with Android products. To cut costs, Apple might push for lower component prices, use a more advanced process to produce the A5 processor, simplify metal casing production, remove the rear camera, cut storage to 8GB and find more component suppliers to lower costs. We think this cheaper iPad mini retail for US$199~249.”
KGI Securities analyst Ming-Chi Kuo
He doesn’t get it. Apple don’t fight at the low end. The iPad mini is still in pretty much high demand. Why is it so hard to understand?
Two interesting things to note about these numbers from comScore.
First, in the second most important market for Apple after China, iOS market share is up. This will make it hard for The Wall Street Journal to explain how bad this is for Apple who is losing it.
Second, the numbers from comScore shows that Samsung is still gaining ground with Androïd compared to others. I’m not sure at all that Google likes the fact that Androïd is becoming a synonym of Samsung or worst that Samsung IS Androïd.
But many more comes to the iPhone as Androïd market share is down this January.
“Success is not making the most.”
Stumbled upon this Apple Core forum post this morning: I think Apple has defeated Android in its “thermonuclear war”.
Everybody knows that Android has a much higher market share than iOS. However, does that mean Android has won the platform war? It depends on the question of “What is the most important goal for a platform?” There are many important goals to achieve other than market share, such as profits, advertising revenue, profits to develepers and more. It has been widely believed that achieving a single goal of getting high market share will automatically help the platform to achieve other goals. Contrary to this common belief, according to John Kirk from techpinions.com, market share is only ONE are where Android is ahead of iOS
Here are a few other goals worth mentionning where iOS is clearly winning:
Android market share is remarkable but not very profitable.
See Also:
Good sampling should give a credible market picture.
If Android is so popular, and winning over so many customers, then why does T-Mobile need to bend over backwards to get the iPhone? Why does T-Mobile think it can’t be sustainably competitive without the iPhone?
Excellent point from Business Insider’s post. Why is that? Why a carrier selling “so many popular and successful” Android devices “need” the iPhone? My simple answer: on a device by device basis, they don’t make as much money as they do on the iPhone.
We use personal computers to perform tasks in the digital realm, be it to find information, create media, communicate with each other, or entertain ourselves. Smartphones and tablets have quickly wedged their way into the conceptual space of personal computers—if you still manage to find a PC task…
Android is taking a much bigger market share for a simple reason. You can count Android-based handsets in the hundreds if not thousands. They are all over the market and they take a lot of carrier’s advertising and shelf space. So they sell a lot. They have to. People buying them aren’t buying them because it is Android. They buy a new phone because they are replacing their old one and it is called a smartphone and smartphones needs an operating system and it is called Android. And it’s ok.